TED演讲:最棒的游戏社交圈(4)

 　　We're going to jump onto the next one, maybe. Yes.  或许我们可以开始讨论下一个动机了。

　　Influence and status.  影响力和地位

　　So this is one of the most famous game dynamics¹.  这是最出名的游戏动机之一。

　　It's used all over the place.  在很多地方都可以利用它。

　　It's used in your wallets, right now.  你的钱包里现在就有它。

　　We all want that credit card on the far left because it's black. 我们都想拥有最左边那张信用卡，因为它是美国运通顶级黑卡。

　　And you see someone at CVS or --  你会见到在财富五百强工作的人或者——

　　not CVS -- at Christian² Dior or something, and then ...  不是财富五百强——在迪奥或者别的什么精品店，这张卡会出现，

　　I don't know. I don't have a black card; I've got a debit³ card.  我不大清楚，因为我没有运通黑卡，我只有一张借记卡。

　　So they whip it out. And you see men, they have that black card.  他们把卡拿出来。你会看着这个人，哇，他们有运通黑卡。

　　I want that because that means that they're cooler than I am, and I need that. 我也想要有这样的卡片因为这张卡意味着身份高人一等，所以我也想要一个。

　　And this is used in games as well.  游戏中也有这种动机。

　　"Modern Warfare," one of the most successful selling games of all time. “魔兽世界”是一款卖的最好的游戏。

　　I'm only a level four, but I desperately⁴ want to be a level 10,  我现在只玩到了4级，我特别想达到10级，

　　because they've got that cool red badge thing,  因为到达十级后就可以拿到很酷的红色勋章，

　　and that means that I am somehow better than everyone else.  意味着我比其他人都棒。

　　And that's very powerful to me. Status is really good motivator.  这对我很有吸引力。地位确实是很强的动力。

　　It's also used in more conventional settings  在很传统的地方也会有地位发挥作用的情况，

　　and can be used more consciously in conventional settings.  并且可以在这些地方更加刻意地利用它。

　　School -- and remember, I made it through one year,  比如学校——别忘了我还上过一学年，

　　so I think I'm qualified⁵ to talk on school --  所以我还是有资格谈论学校的——

　　is a game, it's just not a terribly well-designed game, right.  它就是一个游戏，是一款设计的不那么好的游戏。

　　There are levels. There are C. There are B. There is A.  那里也有等级，包括C等,B等,A等。

　　There are statuses. I mean, what is valedictorian, but a status?  这里有地位之分。我的意思是，如果把毕业生致辞比作地位？

　　If we called valedictorian a "white knight⁶ paladin level 20,"  如果我们把毕业生致辞的地位命名为“白爵士圣骑士二十级”，

　　I think people would probably work a lot harder.  我认为同学们会更加努力的学习。

　　So school is a game, and there have been lots of experimentations⁷ on how we do this properly. 所以学校就是一个游戏场。我们可以做很多实验尝试把学校办的更好。

　　But let's use it consciously. Like why have games that you can lose?  让我们自觉地利用它。比如为什么制定会输的游戏？

　　Why go from an A to an F or a B to a C?  为什么会从A到F，从B到C？

　　That sucks. Why not level-up?  这太糟了。为什么不能晋级？

　　And at Princeton, they've actually experimented with this,  在普里斯顿，他们正实验着这么做，

　　where they have quizzes where you gain experience points, and you level up from B to an A. 有一些可以得到经验分的小测试，可以从B等升到A等。

　　And it's very powerful.  这种力量很强大。

　　It can be used in interesting ways.  人们可以采取各种有趣的形式利用它。

1 dynamics   

n.力学，动力学，动力，原动力；动态

参考例句：

• In order to succeed,you must master complicated knowledge of dynamics.要取得胜利，你必须掌握很复杂的动力学知识。
• Dynamics is a discipline that cannot be mastered without extensive practice.动力学是一门不做大量习题就不能掌握的学科。

2 Christian   

adj.基督教徒的；n.基督教徒

参考例句：

• They always addressed each other by their Christian name.他们总是以教名互相称呼。
• His mother is a sincere Christian.他母亲是个虔诚的基督教徒。

3 debit   

n.借方，借项，记人借方的款项

参考例句：

• To whom shall I debit this sum?此款应记入谁的账户的借方？
• We undercharge Mr.Smith and have to send him a debit note for the extra amount.我们少收了史密斯先生的钱，只得给他寄去一张借条所要欠款。

4 desperately   

adv.极度渴望地，绝望地，孤注一掷地

参考例句：

• He was desperately seeking a way to see her again.他正拼命想办法再见她一面。
• He longed desperately to be back at home.他非常渴望回家。

5 qualified   

adj.合格的，有资格的，胜任的，有限制的

参考例句：

• He is qualified as a complete man of letters.他有资格当真正的文学家。
• We must note that we still lack qualified specialists.我们必须看到我们还缺乏有资质的专家。

6 knight   

n.骑士，武士；爵士

参考例句：

• He was made an honourary knight.他被授予荣誉爵士称号。
• A knight rode on his richly caparisoned steed.一个骑士骑在装饰华丽的马上。

7 experimentations   

实验，实验的方法( experimentation的名词复数 )

参考例句：

• Some experimentations are developed and corresponding conclusions are gained. 并通过大量实验，取得了相关实验结果及研究结论。
• Admittedly, not all animal experimentations are cruel. 诚然，并非所有的动物试验都是残酷的。