成人高等教育英语教材第一册20

UNIT 20 An Advertisement

Integrated Skills Development

Passage
How Do You Buy Things You Want?

How do you buy things you want? Do you just walk into a shop, pick something out, pay for it and take it away? Or do you go to several shops and then compare prices carefully? A tiring business indeed! Or do you use a shopping advertisement? Suppose, for instance, you want to buy a shirt. What do you do? Obviously, you can't walk into several shops because it's time consuming. Perhaps the best way is to read advertisements.
Here is a shirt advertisement. Study it carefully and see if you can understand it.

BUY A SHIRT
& GET
MATCHING PANTS FREE
AT JCPenney

Buy any genuine Crable Sweatshirt at regular price and Receive a pair of Crable pants at no cost.
That's a $28 value!
Perfect for a day at the club or just relaxing around the house.
Choose from a selection of styles and colors.

Shown: Reg.4 $45. Golf sweatshirt. Men's sizes M-XL.
Reg. $28. Matching pants. Men's sizes M-XL.
Bonus pants5 available as supplies last.
Styles and colors may vary by store.

Notes
1. &: and 的缩略形式.
2. JCPenney: 美国一家著名的百货公司，在全国拥有众多的连锁店。
3. Crable：注册商标
4. Reg.: regular 的缩略形式。
5. bonus pants: 优惠赠送的裤子。

New Words and Expressions

bonus
n. 奖金，奖励

compare
v. 比较

consuming
a. 消耗的，花费的

genuine
a. 真正的

golf
n. 高尔夫球

indeed
ad. 真正地，确实

instance
n. 例子，事例

pants
n. 短裤

pick
v. 挑选，选择

regular
a. 常规的，正常的

selection
n. 选择，挑选

style
n. 式样

sweatshirt
n. 圆领长袖运动衫

tiring
a. 引起疲劳的，令人厌倦的

pick out
挑出

pay for
付款

take away
拿走

shopping advertisement
销售广告

for instance
例如，比如

time-consuming
费时的

get ... free
免费获得

at regular prices
按正常价

at no cost
免费

Merry Learning

Believe It or Not

One of the narrowest streets in the world is St. John's Lane in Rome: it is 49 cm wide.

Phonetics

or在单词的读音：
for horse order
corner important

work world worse
word worst

doctor comfort

moral forest foreign
orange

worry

Pronunciation and Intonation¹

A: Would you like some cookies? I just made them.
B: Thank you. Yes, I would.
A: They are chocolate.
B: I guess I'll try one. Mmmm... this is delicious. Are they hard to make?
A: No, they're really quite easy.
B: Really? I think I'll make some tonight.

1 intonation   

n.语调，声调；发声

参考例句：

• The teacher checks for pronunciation and intonation.老师在检查发音和语调。
• Questions are spoken with a rising intonation.疑问句是以升调说出来的。