创业成功人士访谈录 第25期:雅虎杨致远(4)

 　　And, in this uncertain environment, I think I am absolutely the right person.

　　在这种不确切的环境下，我想我绝对是合适的人选。

　　Times like this require a leader who really understands this company and its customers，and I think I do.

　　现在这个时候需要真正理解雅虎以及客户的领导人，我觉得我满足这一条件。

　　The world is a different place today than even a month ago and I think I am the best person to guide Yahoo through this volatile¹ time.

　　现在的世界和一个月以前已大不相同，我觉得我是能够指导雅虎走出困境的最佳人选。

　　Look back 10 years, what would you like to say about it?

　　回顾过去的10年，你作何感想？

　　The whole notion of search was essential from the Internet experience.

　　对于网络体验来讲，搜索的概念是必不可少的。

　　If you look at it from the rest of the Internet, it’s pretty big. Nothing surprised me from what happened and as it did.

　　如果从网络其他部分来看，它很大，发生的这些改变并没有令我感到惊奇。

　　The only thing that did was how fast this industry grew, even looking back three years.

　　唯一令我惊奇的是这个产业的发展速度，即使只是跟3年前对比，也是发生了翻天覆地的变化。

　　The most appealing thing Yahoo! has done is that people trust Yahoo and that the internet is playing a huge role in support for disasters, communities with blogs and that Yahoo is part of people’s everyday life.

　　雅虎做得最好的地方是网民都信任它，并且网络对人们遇到的困难和博客交流提供了很多支持，雅虎是人们日常生活的一部分。

　　As Yahoo grew you built Yahoo Travel, etc. Yahoo! has so much. How do you see search linking all of this.

　　随着雅虎的发展，你们开发了雅虎旅游等新的商业模式。雅虎有很多资源。对于这些链接搜索你怎么看？

　　When people find one area of Yahoo to use, and they choose not to use other parts of Yahoo to use, it’s important for Yahoo to encourage the user to use it.

　　当人们开始使用雅虎的某一项功能的时候，他们就不用其他的功能了，鼓励他们使用这些功能对于雅虎来说很重要。

　　Yahoo ID works amongst multiple Yahoo portals and they leverage² this to improve the Yahoo! experience.

　　雅虎账号可以同时登陆多个雅虎入口，我们藉此提升雅虎体验的质量。

　　This is used to improve search, any type of search.

　　这用来改进搜索，任何搜索。

　　If you are going through the music experience, listening an experience, to be a finding experience—interesting.

　　如果你是音乐体验用户，把听音乐也变成一种搜索体验是很有趣的。

　　The conversions³ aspect is a huge point in search.

　　转化是搜索中很重要的一部分。

　　What do you think is the most important thing to happen for Yahoo?

　　你觉得对于雅虎来说，什么才是最重要的？

　　I think everyone should use Yahoo Search. The dream for Yahoo is to focus on the user base more then ever.

　　我觉得每个人都应该用雅虎搜索。雅虎的梦想是更多的关注用户的需求。

　　Take mass media and make it “my media”. The user proposition is so important to Yahoo.

　　使用“大众媒体”并使之成为“我的媒体”。用户的建议对雅虎很重要。

　　The question is, how does Yahoo get there first.

　　问题是，雅虎如何能首先实现这一目标。

1 volatile   

adj.反复无常的，挥发性的，稍纵即逝的，脾气火爆的；n.挥发性物质

参考例句：

• With the markets being so volatile,investments are at great risk.由于市场那么变化不定，投资冒着很大的风险。
• His character was weak and volatile.他这个人意志薄弱，喜怒无常。

2 leverage   

n.力量，影响；杠杆作用，杠杆的力量

参考例句：

• We'll have to use leverage to move this huge rock.我们不得不借助杠杆之力来移动这块巨石。
• He failed in the project because he could gain no leverage. 因为他没有影响力，他的计划失败了。

3 conversions   

变换( conversion的名词复数 )； （宗教、信仰等）彻底改变； （尤指为居住而）改建的房屋； 橄榄球（触地得分后再把球射中球门的）附加得分

参考例句：

• He kicked a penalty goal and two conversions, ie in Rugby football. 他一次罚球得分，两次触地后射门得分（在橄榄球赛中）。
• Few of the intermediates or enzymes involved in these conversions have been isolated from higher plants. 在这些转变中包含的少数中间产物或酶已经从高等植物中分离出来。