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Business Channel 2007-01-14&16

时间:2007-08-02 01:15来源:互联网 提供网友:hogg   字体: [ ]
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What started as a small business in a dorm room is now a word in the English language. And Google has no plans to slow down. In October, the company paid $1.65 billon to acquire YouTube. In December, Google agreed to a partnership1 with NASA to bring things like maps of the moon and real-time tracking of the space shuttle right into people's homes. At this pace, the stratosphere is the limit for the world's largest search engine.

It's the mark of a good deal team to make deals look easy, but I can assure you that there is a lot of hard work that has happened behind the scenes in any deals, especially in the types of magnitude we've seen in MySpace.

The analysts2 that followed Microsoft beginning in the 1980s, they saw it play out over 15 years. And Google, we've seen this play out over 5 to 7 years. And that's, that's quite special. The speed with which Google has conquered the market that they sort of created is amazing.

Sergey Brin and Larry Page were graduate students in computer science at Stanford University when they developed a new search technology. The buzz of it spread through campus, and then throughout the country. In 1998, they drew up a business plan and raised a million dollars to get started. Google's market value now $150 billion dollars. Googleplex in Mountain View, California is the headquarters, but the company employs over 9,000 people worldwide.

Google has developed an intellectual advantage which is hard to quantify, and it's hard to measure, but it suffices to say that Google is the company of choice to work for when you are coming out with a PhD in computer science from MIT or Stanford and..,and any of the other fine intellectual institutions in the country.

By the fourth quarter of 2001, Google had turned a profit. The company went publi c in 2004. Shares were offered at $85 and topped $100 on the first day of trading. Last year, shares remained steady in the $400 range and even reached over $500. Google gets over 475 million users a month, but more than half of that traffic is from outside of the United States. The folks at Google don't talk a lot about future plans. They seemed to prefer the element of surprise.

If history as any guide this company will go through significant hiccups3 and then the test will be how well they treat their employees. Right now, as far as their employers are concerned, as long as you want to exist in an intense environment, they almost can do no wrong.

As long as Google sustains the intellectual edge, coming up with new products and services that consumers want and staying the No.1 choice for consumers in search, there is no reason to believe that Google can't sustain this technological4 advantage. Of course it has some fantastic competition with Microsoft and Yahoo gearing up to challenge them in search.


Vocabulary


stratosphere n. a very high position, level, or amount
He's now at the top of the political stratosphere.

gear up v. to get ready
Fast food restaurants are geared up to serve thousands of people daily.

点击收听单词发音收听单词发音  

1 partnership NmfzPy     
n.合作关系,伙伴关系
参考例句:
  • The company has gone into partnership with Swiss Bank Corporation.这家公司已经和瑞士银行公司建立合作关系。
  • Martin has taken him into general partnership in his company.马丁已让他成为公司的普通合伙人。
2 analysts 167ff30c5034ca70abe2d60a6e760448     
分析家,化验员( analyst的名词复数 )
参考例句:
  • City analysts forecast huge profits this year. 伦敦金融分析家预测今年的利润非常丰厚。
  • I was impressed by the high calibre of the researchers and analysts. 研究人员和分析人员的高素质给我留下了深刻印象。
3 hiccups 676e0be2b57aa5ea33888ece0384a16f     
n.嗝( hiccup的名词复数 );连续地打嗝;暂时性的小问题;短暂的停顿v.嗝( hiccup的第三人称单数 );连续地打嗝;暂时性的小问题;短暂的停顿
参考例句:
  • I cannot find a rhyme to "hiccups". 我不能找到和hiccups同韵的词。 来自《简明英汉词典》
  • Can we rhyme 'hiccups'with 'pick-ups'? 我们能把‘hiccups’同‘pick-ups’放在一起押韵吗? 来自辞典例句
4 technological gqiwY     
adj.技术的;工艺的
参考例句:
  • A successful company must keep up with the pace of technological change.一家成功的公司必须得跟上技术变革的步伐。
  • Today,the pace of life is increasing with technological advancements.当今, 随着科技进步,生活节奏不断增快。
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