The end of the London Fashion Week is just a few days ago. The UK fashion industry is worth 21 billion pounds to the economy, but the way we buy clothes is about to change. A world awake from high other cotton fileds were metidiously harvested. Floods have destroyed many of these crops in China, India and Pakistan. It's meant cotton prices have risen to their highest in fifty years, and that will soon be reflected on our high streets. Retail analysts are predicting the hardest will be budgeting, such as (premarket nulik or ...).That's because cotton accounts for a large slake of their overheads.(这段最难懂..英音)In fact, cotton prices are 50 percent higher than this time last year. In a month, raw cotton has jumped from 10 cents a pound to 83 cents a pound. The recent rise is mostly down to floods across Asia which have wiped out at least 1/3 of cotton crops in Pakistan alone.
The headache will definitely be bigger for the lower price pointed source on the high street without doubt, because they are the ones that see mass, you know, a massive product going out of their door everday where someone like Burberry or other designed brands. It's kind of individual piece, or bags or perfumes or accessories. There are some who feel that's a good thing. Ethical fashion designer Ashelo Decastro thinks either of the disposable fashion is near its end. Inevitably, this bubble is going to have to burst. So the feeling is that once the consumer becomes aware of the fact that it actually has been unrealistic for quite a long time, we will be embracing a new culture, a new way of emotionally egaging with our clothing.
After ten years of sharp deflation in clothing prices, this spike maybe just a brief interruption. We tell them to do all they can to avoid putting customers, but of course UK retail is certainly not powerful enough to dictate the world price of cotton, and those raw material prices going up ,then these to produce an outwood pressure on the price of clothing here.
Overall, this is a bad time for retailers. Higher freight costs, wage inflation in China and this cotton crisis have end up to a prediction of clothing inflation, hitting its highest level in the UK for 24 years. |