Carping was heard from only one familiar corner. 一个熟悉的声音又在吹毛求疵了。 As the iMac garnered kudos, Bill Gates assured a gathering of financial analysts visiting Microsoft that this would be a passing fad. iMac屡获殊荣之际，...
Once again Jobs had produced an iconic new product, this one a harbinger of a new millennium. 乔布斯又一次推出了标志性的新产品，也是一个新纪元的开端。 It fulfilled the promise of Think Different. 它履行了非同凡想的承...
After showing the grid of Apple's new product strategy and going through some slides about the new computer's performance, 在用幻灯片展示了苹果公司新的产品策略和新计算机的性能之后， he was ready to unveil his new baby. 他准...
The Launch, May 6, 1998 iMac发布会：1998年5月6日 With the launch of the original Macintosh in 1984, Jobs had created a new kind of theater: 在1984年的Mac电脑发布会上，乔布斯就创造了一套新的舞台效果： the product debut...
They made another attempt. No, no, Jobs complained. This isn't working at all. 工作人员又尝试了一次。不对，不对。乔布斯抱怨道，这根本不行。 The next time, the lights were bright enough, but they came on too late. 又试了...
As always, Jobs was compulsive in preparing for the dramatic unveiling. 一直以来，乔布斯都会绞尽脑汁准备掲幕时那戏剧性的一刻。 Having stopped one rehearsal because he was angry about the CD drive tray, 就在上次的预演因...
Lee Clow was preparing a series of colorful magazine ads, 李克旁正在准备一系列彩色的杂志广告， and when he sent Jobs the page proofs he got an outraged phone call in response. 他给乔布斯发了一些排版后的打样，很快便接...
They suspended the rehearsal, and for a while it seemed as if Jobs might cancel the entire product launch. 他们停止了预演，接下来的那一刻，大家认为乔布斯似乎要取消整个产品发布会。 Ruby looked at me as if to say, 'A...
As the deadline for completing the iMac drew near, Jobs's legendary temper reappeared in force, 离iMac完工的日子越来越近了，乔布斯那传说中的坏脾气又冒了出来， especially when he was confronting manufacturing issues. 尤其是...
Jobs had to fend off the objections of the manufacturing engineers, supported by Rubinstein, 乔布斯还要面对制造工程部门的反对，这些反对者得到了鲁宾斯坦的支持。 who tended to raise practical cost considerations when fa...
