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VOA慢速英语2019--美国手工酿酒师的味觉试验

时间:2019-06-14 22:09来源:互联网 提供网友:nan   字体: [ ]
    (单词翻译:双击或拖选)

American Craft Brewers Experiment with Taste

Pickle3 pilsner, tamale lagers, and carrot stouts5. These were among the beers at the Strange Brew1 Festival in Reno, Nevada, last month, where competition in the American craft beer market has intensified6.

Visitors at the Reno event could taste sweet beers made with Jolly Rancher candy and fiery7 ones made with garlic.

Beer makers8 are called brewers. They have long experimented with different flavors. Many hundreds of years ago, for example, Belgians put sour fruit into their beer.

But today’s American brewers have taken experimentation9 to a new level. They do this hoping to stand out in a market where everyone is trying to be different.

Growth in craft brewing10

The U.S. craft brewing market has grown quickly. Last year, there were 7,346 craft brewers, up 93% from 2014. Craft beer sales rose 7% to $27.6 billion last year, about one-fourth of the total U.S. beer market.

Those numbers come from the Brewers Association, an industry trade group.

Jon Brandt is a beer lover who works for Washington-based distributor Madidus Importers.

“People are looking for ways to differentiate11 themselves and be the next big thing,” he said. “A lot of it is just about trying to get noticed.”

A beer with unusual elements can do that. Denver-based Wynkoop Brewing Co. appeals to customers with its Rocky Mountain Oyster12 Stout4. The stout is made with specially13 cooked barley14, seven different grains and grilled15 buffalo16 or bull sex organs.

Some beer lovers criticize the movement toward unusual beers.

Charlie Bamforth is a professor in the food science and technology department of the University of California, Davis.

“I personally am not a fan of ridiculous brews17 incorporating materials and gimmicks19 that have no historical provenance20 in brewing,” he said.

Bamforth said laws restricting some kinds of additives21 — like Germany has — might be going too far. But he would like to see some laws defining what can and cannot be called “beer.”

“If someone wants to explore bizarre components,” Bamforth said, that person should use the name “alternative beverages” in place of the name of beer.

Jess Lebow wrote the books The Beer Devotional and The United States of Craft Beer. He says the high level of experimentation is what makes craft beer so special. Lebow said he might only try a cow meat and onion beer once. It might be great, but even if it is not, it might lead to a beer that is a big hit.

“There are really only so many flavors you can create with water, malt, barley and hops,” he said. “At the end of the day, if the brewer2 is having fun trying new things, then I’m probably having fun trying their beer.”

I'm John Russell.

Words in This Story

distinguish – v. to make (someone or something) different or special in some way

ridiculous – adj. extremely silly or unreasonable22

gimmick18 – n. a method or trick that is used to get people's attention or to sell something provenance

bizarre – adj. very unusual or strange


点击收听单词发音收听单词发音  

1 brew kWezK     
v.酿造,调制
参考例句:
  • Let's brew up some more tea.咱们沏些茶吧。
  • The policeman dispelled the crowd lest they should brew trouble.警察驱散人群,因恐他们酿祸。
2 brewer brewer     
n. 啤酒制造者
参考例句:
  • Brewer is a very interesting man. 布鲁尔是一个很有趣的人。
  • I decided to quit my job to become a brewer. 我决定辞职,做一名酿酒人。
3 pickle mSszf     
n.腌汁,泡菜;v.腌,泡
参考例句:
  • Mother used to pickle onions.妈妈过去常腌制洋葱。
  • Meat can be preserved in pickle.肉可以保存在卤水里。
4 stout PGuzF     
adj.强壮的,粗大的,结实的,勇猛的,矮胖的
参考例句:
  • He cut a stout stick to help him walk.他砍了一根结实的枝条用来拄着走路。
  • The stout old man waddled across the road.那肥胖的老人一跩一跩地穿过马路。
5 stouts 7366d303184ce991a27395ed328d4740     
烈性黑啤酒( stout的名词复数 )
参考例句:
  • We sell a wide range of ales and stouts. 我们出售种类繁多的浓啤酒和黑啤酒。
6 intensified 4b3b31dab91d010ec3f02bff8b189d1a     
v.(使)增强, (使)加剧( intensify的过去式和过去分词 )
参考例句:
  • Violence intensified during the night. 在夜间暴力活动加剧了。
  • The drought has intensified. 旱情加剧了。 来自《简明英汉词典》
7 fiery ElEye     
adj.燃烧着的,火红的;暴躁的;激烈的
参考例句:
  • She has fiery red hair.她有一头火红的头发。
  • His fiery speech agitated the crowd.他热情洋溢的讲话激动了群众。
8 makers 22a4efff03ac42c1785d09a48313d352     
n.制造者,制造商(maker的复数形式)
参考例句:
  • The makers of the product assured us that there had been no sacrifice of quality. 这一产品的制造商向我们保证说他们没有牺牲质量。
  • The makers are about to launch out a new product. 制造商们马上要生产一种新产品。 来自《简明英汉词典》
9 experimentation rm6x1     
n.实验,试验,实验法
参考例句:
  • Many people object to experimentation on animals.许多人反对用动物做实验。
  • Study and analysis are likely to be far cheaper than experimentation.研究和分析的费用可能要比实验少得多。
10 brewing eaabd83324a59add9a6769131bdf81b5     
n. 酿造, 一次酿造的量 动词brew的现在分词形式
参考例句:
  • It was obvious that a big storm was brewing up. 很显然,一场暴风雨正在酝酿中。
  • She set about brewing some herb tea. 她动手泡一些药茶。
11 differentiate cm3yc     
vi.(between)区分;vt.区别;使不同
参考例句:
  • You can differentiate between the houses by the shape of their chimneys.你可以凭借烟囱形状的不同来区分这两幢房子。
  • He never learned to differentiate between good and evil.他从未学会分辨善恶。
12 oyster w44z6     
n.牡蛎;沉默寡言的人
参考例句:
  • I enjoy eating oyster; it's really delicious.我喜欢吃牡蛎,它味道真美。
  • I find I fairly like eating when he finally persuades me to taste the oyster.当他最后说服我尝尝牡蛎时,我发现我相当喜欢吃。
13 specially Hviwq     
adv.特定地;特殊地;明确地
参考例句:
  • They are specially packaged so that they stack easily.它们经过特别包装以便于堆放。
  • The machine was designed specially for demolishing old buildings.这种机器是专为拆毁旧楼房而设计的。
14 barley 2dQyq     
n.大麦,大麦粒
参考例句:
  • They looked out across the fields of waving barley.他们朝田里望去,只见大麦随风摇摆。
  • He cropped several acres with barley.他种了几英亩大麦。
15 grilled grilled     
adj. 烤的, 炙过的, 有格子的 动词grill的过去式和过去分词形式
参考例句:
  • He was grilled for two hours before the police let him go. 他被严厉盘查了两个小时后,警察才放他走。
  • He was grilled until he confessed. 他被严加拷问,直到他承认为止。
16 buffalo 1Sby4     
n.(北美)野牛;(亚洲)水牛
参考例句:
  • Asian buffalo isn't as wild as that of America's. 亚洲水牛比美洲水牛温顺些。
  • The boots are made of buffalo hide. 这双靴子是由水牛皮制成的。
17 brews 3c9121e29c31af738dda66d88a876b61     
n.(尤指某地酿造的)啤酒( brew的名词复数 );酿造物的种类;(茶)一次的冲泡量;(不同思想、环境、事件的)交融v.调制( brew的第三人称单数 );酝酿;沏(茶);煮(咖啡)
参考例句:
  • He brews beer at home. 他在家里酿造啤酒。 来自《简明英汉词典》
  • They produce the country's best brews of beer. 他们生产该国的佳酿啤酒。 来自辞典例句
18 gimmick Iefzy     
n.(为引人注意而搞的)小革新,小发明
参考例句:
  • He dismissed the event as just a publicity gimmick.他不理会这件事,只当它是一种宣传手法。
  • It is just a public relations gimmick.这只不过是一种公关伎俩。
19 gimmicks ebf13bd5f71fff192597aad2cac0592e     
n.花招,诡计,骗人的玩意儿( gimmick的名词复数 )
参考例句:
  • Financial institutions are also often expected yield of gimmicks. 金融机构也往往以预期收益率为噱头。 来自互联网
  • However these are just marketing gimmicks that propagate the myth. 然而这些只是噱头的营销传播的神话。 来自互联网
20 provenance ZBTyR     
n.出处;起源
参考例句:
  • Kato was fully aware of the provenance of these treasures.加藤完全清楚这些珍宝的来源。
  • This plant's provenance is Asiadj.这种植物原产于亚洲。
21 additives cf3f12a049807f79b9faf1553e074059     
n.添加剂( additive的名词复数 )
参考例句:
  • chemical additives in petrol 汽油中的化学添加剂
  • It'says on the packet that these crisps contain no additives. 包装上说这些炸薯片不含添加剂。 来自《简明英汉词典》
22 unreasonable tjLwm     
adj.不讲道理的,不合情理的,过度的
参考例句:
  • I know that they made the most unreasonable demands on you.我知道他们对你提出了最不合理的要求。
  • They spend an unreasonable amount of money on clothes.他们花在衣服上的钱太多了。
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