China's film industry faces challenge and cooperation

 BEIJING, June 26 (Xinhuanet) -- The Shanghai International film festival is a time to bring together the country’s most creative minds. Young Chinese directors have gathered to talk about the status quo and the future of China’s film industry. Facing a rapidly growing market, and the clashes brought by Hollywood movies, these young directors seem to have a lot of pressure upon their shoulders.

Attended by many young Chinese directors, the Industry Summit of Shanghai International Film Festival has somehow turned into a forum¹ for complaints. Especially for Director Wang Xiaoshuai, whose new movie "Eleven Flowers" has received a cold welcome at the box office.

Wang says, "We made some 12 hundred digital copies. But the box-office turned out to be depressing. At many cinemas, there is only one screening for one day."

It’s the same for Director Guan Hu and his new production "Design of Death". Many directors are confused, needing to reflect on the current situation.

Guan says, "Strictly² speaking, every film of ours has many problems. It is true. So we have to work hard to correct it. Complaints don’t help anything. We should fix problems ourselves."

On the one hand, more foreign films are being imported; on the other, more Chinese capital is being invested in foreign films. Faced with increasing pressure, it is no wonder all the directors are thinking of ways to tackle the situation.

Huo Jiaqi, the director says, "We should face the competition and try to improve ourselves. And we should have more excellent commercial movies."

It’s not easy to balance art with commerce. Deeper integration³ and cooperation seems more and more necessary.

Jackie Chan, the director and actor says, "If film resources from the Chinese mainland, Hong Kong and Taiwan could integrate, I believe it would serve audiences in East and Southeast Asia very much."

Small budget movie "First Time" combines a director and actors from the Chinese mainland, Hong Kong and Taiwan. It has performed well at the box office.

In fact, cooperation has already become a trend not only in Chinese language films but also on the global stage.

Jean-Jacques Annaud, the jury predident of Shanghai International film festival says, "Global cooperation is the trend. But one should never lose its dominant⁴ position. China has a long history and profound culture, which are all good materials and has advantage on the world stage. Using high technology from countries like US will help China’s film to go global."

As Mr Annaud suggests, Chinese film makers⁵ shoud think about how to make use of China’s cultural and brain resources and how to meet challenges through cooperation.

1 forum   

n.论坛，讨论会

参考例句：

• They're holding a forum on new ways of teaching history.他们正在举行历史教学讨论会。
• The organisation would provide a forum where problems could be discussed.这个组织将提供一个可以讨论问题的平台。

2 strictly   

adv.严厉地，严格地；严密地

参考例句：

• His doctor is dieting him strictly.他的医生严格规定他的饮食。
• The guests were seated strictly in order of precedence.客人严格按照地位高低就座。

3 integration   

n.一体化，联合，结合

参考例句：

• We are working to bring about closer political integration in the EU.我们正在努力实现欧盟內部更加紧密的政治一体化。
• This was the greatest event in the annals of European integration.这是欧洲统一史上最重大的事件。

4 dominant   

adj.支配的，统治的；占优势的；显性的；n.主因，要素，主要的人(或物)；显性基因

参考例句：

• The British were formerly dominant in India.英国人从前统治印度。
• She was a dominant figure in the French film industry.她在法国电影界是个举足轻重的人物。

5 makers   

n.制造者，制造商（maker的复数形式）

参考例句：

• The makers of the product assured us that there had been no sacrifice of quality. 这一产品的制造商向我们保证说他们没有牺牲质量。
• The makers are about to launch out a new product. 制造商们马上要生产一种新产品。 来自《简明英汉词典》