UNWTO, China vow to strengthen cooperation

 　　MADRID, Jan. 21 (Xinhua) -- Director of the National Tourism Administration of China Shao Qiwei and Secretary General of the United Nationals World Tourism Organization (UNWTO) Taleb Rifai have reached agreement to strengthen cooperation on tourism, the UNWTO said on Monday.

　　The announcement comes less than a week after Shao was handed the first ever UNWTO Lifetime Achievement Award in the UNWTO offices in the Spanish capital city of Madrid.

　　Rifai commented then that Shao was the most prominent figure in world tourism in 2012 and highlighting how China had grown to become the third most important destination in the world last year as well as the second most important source market.

　　Shao also met with Spanish Minister of Industry, Energy and Turism Jose Manuel Soria during his visit to Madrid, saying China would continue to promote traveling of Chinese people abroad.

　　"With 148 countries and regions now included in the list of 'Approved Destination Status' (ADS), the government, and particularly CNTA, will continue to promote the traveling of Chinese people abroad as we believe in the mutual¹ benefits of collaboration," he said.

　　Meanwhile Shao explained the objectives of China's tourism policy as "quality and sustainability.""While the tourism sector² has grown significantly over the past years in terms of volume, the future of the sector should focus on the diversification³ of tourism products, on environmental protection, on the quality of the workforce⁴ and overall quality over quantity. In this respect UNWTO support and guidance is of the upmost importance," added Shao, whose words were supported by Rifai.

　　The UNWTO secretary general believes"there can be no tourism growth without responsibility and sustainability," and thanked China for its policies.

　　"We are extremely pleased to see that China, one of the world's major tourism destinations and source markets, is putting quality and sustainability at the heart of its tourism policy objectives. UNWTO is very supportive of China's tourism strategy and is committed to supporting its tourism administration," he said, adding that both China and Spain can mutually benefit from their different tourism experiences.

　　"Spain is a reservoir of tourism experience and know-how⁵ built over more than 150 years of tourism history and China is an emerging tourism 'giant'. Spain can share its knowledge and experience with China and China can share its opportunities with Spain and through its tourists benefit not only Spain, but the entire European region," he concluded.

1 mutual   

adj.相互的，彼此的；共同的，共有的

参考例句：

• We must pull together for mutual interest.我们必须为相互的利益而通力合作。
• Mutual interests tied us together.相互的利害关系把我们联系在一起。

2 sector   

n.部门，部分；防御地段，防区；扇形

参考例句：

• The export sector will aid the economic recovery. 出口产业将促进经济复苏。
• The enemy have attacked the British sector.敌人已进攻英国防区。

3 diversification   

n.变化，多样化；多种经营

参考例句：

• The seminar was to discuss diversification of agriculture. 该研讨会讨论的是农业多种经营。 来自辞典例句
• Firm diversification is increasingly achieved by the means of takeover and merger. 通过接管和兼并，厂商经营范围日益多样化。 来自辞典例句

4 workforce   

n.劳动大军，劳动力

参考例句：

• A large part of the workforce is employed in agriculture.劳动人口中一大部分受雇于农业。
• A quarter of the local workforce is unemployed.本地劳动力中有四分之一失业。

5 know-how   

n.知识；技术；诀窍

参考例句：

• He hasn't got the know-how to run a farm.他没有经营农场的专业知识。
• I don't have much know-how about engines.发动机方面的技术知识我知之甚少。