乔布斯传 第388期:阿梅里奥出局(9)

 　　Woolard was able to coax¹ Jobs to agree that his role as an advisor² would be a very active one. 伍拉德成功地说服乔布斯同意，他担任的这个“顾问”将是个很活跃的角色。

　　Jobs approved a statement saying that he had "agreed to step up my involvement with Apple for up to 90 days, 乔布斯批准了一个声明，说他已经“同意在苹果深入工作90天，

　　helping³ them until they hire a new CEO." 帮助他们，直到他们找到新的CEO”。

　　The clever formulation that Woolard used in his statement was that Jobs was coming back "as an advisor leading the team." 而伍拉德在这个声明里用了个巧妙的说法，乔布斯回来“做一个统领团队的顾问”。

　　Jobs took a small office next to the boardroom on the executive floor, conspicuously⁴ eschewing⁵ Amelio's big corner office. 乔布斯用了行政楼层董事会会议室旁边的一间小办公室，明显地避开阿梅里奥在角落里的大办公室。

　　He got involved in all aspects of the business: 他参与到公司业务的所有方面：

　　product design, where to cut, supplier negotiations⁶, and advertising⁷ agency review. 产品设计，业务整合，供应商谈判，以及广告代理商评估。

　　He believed that he had to stop the hemorrhaging of top Apple employees, and to do so he wanted to reprice their stock options.  他还认为必须止住苹果高层员工的流失，所以他决定，要给他们的股票期权重新定价。

　　Apple stock had dropped so low that the options had become worthless. 苹果股票已经跌了太多，期权已经变得毫无意义。

　　Jobs wanted to lower the exercise price, so they would be valuable again. 乔布斯想降低行权价格，这样期权就又有价值了。

　　At the time, that was legally permissible⁸, but it was not considered good corporate⁹ practice. 当时这在法律上行得通，但是不被认为是良好的公司行为。

1 coax   

v.哄诱，劝诱，用诱哄得到，诱取

参考例句：

• I had to coax the information out of him.我得用好话套出他掌握的情况。
• He tried to coax the secret from me.他试图哄骗我说出秘方。

2 advisor   

n.顾问，指导老师，劝告者

参考例句：

• They employed me as an advisor.他们聘请我当顾问。
• The professor is engaged as a technical advisor.这位教授被聘请为技术顾问。

3 helping   

n.食物的一份&adj.帮助人的，辅助的

参考例句：

• The poor children regularly pony up for a second helping of my hamburger. 那些可怜的孩子们总是要求我把我的汉堡包再给他们一份。
• By doing this, they may at times be helping to restore competition. 这样一来, 他在某些时候,有助于竞争的加强。

4 conspicuously   

ad.明显地，惹人注目地

参考例句：

• France remained a conspicuously uneasy country. 法国依然是个明显不太平的国家。
• She figured conspicuously in the public debate on the issue. 她在该问题的公开辩论中很引人注目。

5 eschewing   

v.（尤指为道德或实际理由而）习惯性避开，回避( eschew的现在分词 )

参考例句：

• The company sells direct to customers, eschewing distributors, re-sellers, and dealers. 公司直接向客户销售，避开批发商、分销商和经销商。 来自互联网
• That suggests the Taliban forces are eschewing firefights in favour of terrorist-style attacks. 这表明塔利班武装力量正偏向采用恐怖袭击方式以避免交火。 来自互联网

6 negotiations   

协商( negotiation的名词复数 )； 谈判； 完成（难事）； 通过

参考例句：

• negotiations for a durable peace 为持久和平而进行的谈判
• Negotiations have failed to establish any middle ground. 谈判未能达成任何妥协。

7 advertising   

n.广告业；广告活动 a.广告的；广告业务的

参考例句：

• Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
• The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。

8 permissible   

adj.可允许的，许可的

参考例句：

• Is smoking permissible in the theatre?在剧院里允许吸烟吗？
• Delay is not permissible,even for a single day.不得延误，即使一日亦不可。

9 corporate   

adj.共同的，全体的；公司的，企业的

参考例句：

• This is our corporate responsibility.这是我们共同的责任。
• His corporate's life will be as short as a rabbit's tail.他的公司的寿命是兔子尾巴长不了。