乔布斯传 第467期:高领衫和团队合作(2)

 Despite his autocratic nature -- he never worshipped at the altar of consensus¹ 虽然乔布斯天性独裁专制，从不寄望于共识，

Jobs worked hard to foster a culture of collaboration² at Apple. 但他却着力在公司内部营造出一种合作的文化。

Many companies pride themselves on having few meetings. 很多公司都在力求减少会议。

Jobs had many: an executive staff session every Monday, 乔布斯却独独相反：每周一是高管会议、

a marketing³ strategy session all Wednesday afternoon, and endless product review sessions. 每周三下午要开营销战略会议，此外还有无数的产品评论会。

Still allergic⁴ to PowerPoints and formal presentations, 他不喜欢用PPT，也不喜欢正式的讲话，

he insisted that the people around the table hash out issues from various vantages and the perspectives of different departments. 他坚持让所有参会者一起讨论问题，利用各方优势，听取不同部门的观点。

Because he believed that Apple's great advantage was its integration⁵ of the whole widget -- from design to hardware to software to content, 因为他坚信，苹果公司的一个巨大优势就是各类资源的整合，从设计、硬件、软件，直到内容。

he wanted all departments at the company to work together in parallel. 他希望公司的所有部门都能够并行合作。

The phrases he used were "deep collaboration" and "concurrent⁶ engineering." 他把这称为“深度合作”和“并行工程”。

Instead of a development process in which a product would be passed sequentially from engineering to design 所以，一个产品的开发过程并不是像流水线一样先从工程到设计，

to manufacturing to marketing and distribution, these various departments collaborated⁷ simultaneously⁸. 再到营销，最后分销，相反，这些部门是同时进行工作的。

"Our method was to develop integrated products, and that meant our process had to be integrated and collaborative," Jobs said. “我们的方针就是开发髙度整合的产品，这也意味着我们的生产过程也必须是整合和协作完成的。”乔布斯说。

1 consensus   

n.(意见等的)一致，一致同意，共识

参考例句：

• Can we reach a consensus on this issue?我们能在这个问题上取得一致意见吗？
• What is the consensus of opinion at the afternoon meeting?下午会议上一致的意见是什么？

2 collaboration   

n.合作，协作；勾结

参考例句：

• The two companies are working in close collaboration each other.这两家公司密切合作。
• He was shot for collaboration with the enemy.他因通敌而被枪毙了。

3 marketing   

n.行销，在市场的买卖，买东西

参考例句：

• They are developing marketing network.他们正在发展销售网络。
• He often goes marketing.他经常去市场做生意。

4 allergic   

adj.过敏的，变态的

参考例句：

• Alice is allergic to the fur of cats.艾丽斯对猫的皮毛过敏。
• Many people are allergic to airborne pollutants such as pollen.许多人对空气传播的污染物过敏，比如花粉。

5 integration   

n.一体化，联合，结合

参考例句：

• We are working to bring about closer political integration in the EU.我们正在努力实现欧盟內部更加紧密的政治一体化。
• This was the greatest event in the annals of European integration.这是欧洲统一史上最重大的事件。

6 concurrent   

adj.同时发生的，一致的

参考例句：

• You can't attend two concurrent events!你不能同时参加两项活动！
• The twins had concurrent birthday. 双胞胎生日在同一天。

7 collaborated   

合作( collaborate的过去式和过去分词 )； 勾结叛国

参考例句：

• We have collaborated on many projects over the years. 这些年来我们合作搞了许多项目。
• We have collaborated closely with the university on this project. 我们与大学在这个专案上紧密合作。

8 simultaneously   

adv.同时发生地，同时进行地

参考例句：

• The radar beam can track a number of targets almost simultaneously.雷达波几乎可以同时追着多个目标。
• The Windows allow a computer user to execute multiple programs simultaneously.Windows允许计算机用户同时运行多个程序。