原汁原味商务英语播客 第4课:明白文化差异

 　　Today, more than ever business success requires intercultural awareness¹ and effective cross cultural communication skills.

　　今天，商业上的成功需要不同文化间的交流和有效的跨文化的交流技巧。

　　Working, meeting, dealing², entertaining, negotiating and corresponding with colleagues or clients from different cultures can be full of obstacles. One wrong movement or basic misunderstanding could ruin or delay months of work.

　　工作，会议，商务，娱乐，谈判以及和同事通信或是同另种文化下的雇员交流都充满障碍。一步失误或是错误的理解都可能使几个月的工作拖延或毁于一旦。

　　Understanding and appreciating intercultural differences promotes clearer communication, breaks down barriers, builds trust, strengthens relationships, opens business opportunities.

　　理解并意识到不同文化间的区别能提升更明了的交流，破除障碍，建立信任，增强关系，开拓商业机会。

1 awareness   

n.意识，觉悟，懂事，明智

参考例句：

• There is a general awareness that smoking is harmful.人们普遍认识到吸烟有害健康。
• Environmental awareness has increased over the years.这些年来人们的环境意识增强了。

2 dealing   

n.经商方法，待人态度

参考例句：

• This store has an excellent reputation for fair dealing.该商店因买卖公道而享有极高的声誉。
• His fair dealing earned our confidence.他的诚实的行为获得我们的信任。