访谈录 Twitter首席财务官谈并购Justin Bieber的应用Shots

 Likely we need more evidence that mastering social media can be hard. We have seen so many people share messages or pictures with the world that they only meant for one person to see. 

 

Maybe even not that. 

 

Yeah, he's right about that, George. It's all known as an epic¹ fail. But now someone who you would think would know better has made that mistake. T.J. Holmes, of course, is in the social square with this one for us. Hey, T.

 

Robin², this guy is one of the top executives at Twitter. And he can't even figure out how to use Twitter correctly. They’d better get back this man back into employee orientation³ before he gives away all the company secrets in 140 characters. 

 

Ok, so you're on Twitter, you write something only meant for one set of eyes, you hit “tweet”, and then oops epic fail. 

 

“I'm announcing my resignation from congress.” 

 

Perhaps the reigning⁴ king of all Twitter fails, Anthony Weiner, the married former New York congressmen who accidentally tweeted a nude⁵ photo of himself to his then 43,000 followers⁶. But now there’s a new terrible tweeter. And he of all people should know better. He’s Twitter’s chief financial officer, Anthony Noto, accidentally tweeting a direct message about acquiring another company to his 8,000 followers. “I still think we should buy them,” Noto tweeted Monday, “I have a plan”. It's unclear who Noto was trying to send a message to, or which company he is interested in purchasing. That would be big news for a publicly-traded company. But now that tweet is being called “the first ever mergers⁷ and acquisitions direct message fail.” 

 

“Winning”.

 

Remember when Charlie Sheen lost out to technology? Instead of sending his cell phone number to his bro, Justin Beiber in a direct message, tweeting it out to all of his then 5.5 million followers, or the American Red Cross accidently tweeting about getting slizzerd. Noto quickly deleted the tweet Monday and this morning he's not commenting on his viral misfire. 

 

All right, to be fair, yes, the guy is a Twitter executive. But he's been on Twitter for five years and hasn't sent a lot of tweets. He's not really adapted, this guy. So may we cut him some slack. And are there any epic fails you all want to tell us about? 

 

Not that I want to share with you. Ali tweeted out our address once. 

 

Oh, epic fail indeed. How about you? T.?

 

Well, I once sent something out, and I had to apologize to Miley Cyrus. Let’s just leave it to that. 

 

That story is better.

 

Much better. 

 

Hey, T.J. Thanks very much. Have a great Thanksgiving. 

 

You too, guys.

1 epic   

n.史诗，叙事诗；adj.史诗般的，壮丽的

参考例句：

• I gave up my epic and wrote this little tale instead.我放弃了写叙事诗，而写了这个小故事。
• They held a banquet of epic proportions.他们举行了盛大的宴会。

2 robin   

n.知更鸟，红襟鸟

参考例句：

• The robin is the messenger of spring.知更鸟是报春的使者。
• We knew spring was coming as we had seen a robin.我们看见了一只知更鸟，知道春天要到了。

3 orientation   

n.方向，目标；熟悉，适应，情况介绍

参考例句：

• Children need some orientation when they go to school.小孩子上学时需要适应。
• The traveller found his orientation with the aid of a good map.旅行者借助一幅好地图得知自己的方向。

4 reigning   

adj.统治的，起支配作用的

参考例句：

• The sky was dark, stars were twinkling high above, night was reigning, and everything was sunk in silken silence. 天很黑，星很繁，夜阑人静。
• Led by Huang Chao, they brought down the reigning house after 300 years' rule. 在黄巢的带领下，他们推翻了统治了三百年的王朝。

5 nude   

adj.裸体的；n.裸体者，裸体艺术品

参考例句：

• It's a painting of the Duchess of Alba in the nude.这是一幅阿尔巴公爵夫人的裸体肖像画。
• She doesn't like nude swimming.她不喜欢裸泳。

6 followers   

追随者( follower的名词复数 )； 用户； 契据的附面； 从动件

参考例句：

• the followers of Mahatma Gandhi 圣雄甘地的拥护者
• The reformer soon gathered a band of followers round him. 改革者很快就获得一群追随者支持他。

7 mergers   

n.（两个公司的）合并( merger的名词复数 )

参考例句：

• Mergers fall into three categories: horizontal, vertical, and conglomerate. 合并分为以下三种：横向合并，纵向合并和混合合并。 来自辞典例句
• Many recent mergers are concentrated within specific industries, particularly in retailing, airlines and communications. 现代许多合并企业集中进行某些特定业务，在零售业、民航和通讯业中更是如此。 来自英汉非文学 - 政府文件