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  • 星巴克将为员工父母提供医疗保险

    Good news for parents of Starbucks employees in China: The company is now offering health insurance that will likely benefit around 10,000 elderly people. 对于中国星巴克的员工来说这是一个好消息:该公司要为员工父母上医疗保...

  • 第122期:星巴克的成功秘诀

    When you really believe in yourself, in your dream, you just have do everything you possibly can to take control and make your vision a reality, no great achievements happens by luck.Howard Schultz 当你真正相信你自己和你的梦想的时候,...

  • 星巴克引入微信支付 明年推社交礼品体验品牌

    Chinese technology giant Tencent and global coffee chain Starbucks have created a new social gifting feature on Tencent's popular messaging app WeChat for early next year, through which WeChat users will be able to buy and send Starbucks-branded drin...

  • 国家地理:Coffee: Beans to Buzz 星巴克的传奇

    It's 3 friends with gourmet taste on a search for the perfect cup of coffee that help jump-start the whole specialty coffee revolution in the US. In 1971 after trying the coffee in cafs from Berkeley to Vancouver, Jerry Baldwin and his partners opene...

  • 星巴克会不会搬出故宫

    China's Forbidden City may become forbidden for the Starbucks chain of coffee shops. Chinese nationalists have protested the Starbucks outlet in the Imperial Palace since it opened in 2000, and an online campaign begun by a television host has led t...

  • 星巴克CEO谈经营秘诀

    Well, can Starbucks continue to heat this kind of home-runs? Joining me now / the man who created it, its founder, its chairman, its, I guess big one -Howard Schultz . Hi, Neil ,how are you doing ? I...

  • 早餐大战: 星巴克 VS 麦当劳

    A new fast food war underway and it's not a burger battle this time, and it's not a matter of fried or flame broil. Rebecca Jarvis, Following The Money tonight in a brouhaha between McDonald's and Sta...

  • 星巴克强力吸引中国消费者

    Converting The Masses:Starbucks In China It sounds like Mission Impossible:Sell coffee to China’s tea drinkers.Starbucks’so lution is to select high-profile locations on the busiest streets,...

  • 星巴克强力吸引中国消费者

    Converting The Masses:Starbucks In China It sounds like Mission Impossible:Sell coffee to Chinas tea drinkers.Starbuckssolution is to select high-profile locations on the busiest streets, where stores are sure to se duce the see-and-be-se...

  • 星巴克耍酷纪实

    第二日:星巴克耍酷纪实 周笨驰上次和English美眉第一次用英语交谈后,感到程咬金的“小板斧”真是立竿见影、威力无穷,于是就自己从英语书上抄了很...

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