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  • 华尔街的赚钱经 星巴克 从咖啡店到咖啡帝国(5)

    At a time when other companies were trimming benefits as a cost-cutting measure, Schultz, who grew up in a family without any medical coverage, 当其他公司把削减福利待遇当作是降低成本的重要途径时,在一个没有享受到任何...

  • 华尔街的赚钱经 星巴克 从咖啡店到咖啡帝国(4)

    When Starbucks opened its first store in New York City, it was a homecoming for Schultz, but he did not act like the conquering hero. 当舒尔茨在纽约的第一家店开业时,这对他而言,似乎有种重归故里的感觉,但他并没有表...

  • 华尔街的赚钱经 星巴克 从咖啡店到咖啡帝国(3)

    In 1987, at the age of 34, Howard Schultz organized a group of investors and purchased his former employer, Starbucks Coffee Company. 1987年,34岁的霍华德舒尔茨召集了一批投资者,将他的老东家星巴克咖啡公司买下。这个小...

  • 华尔街的赚钱经 星巴克 从咖啡店到咖啡帝国(2)

    During his youth Schultz was ashamed of his family working poor status. He escaped the hot Brooklyn summer one year to attend camp, 再返回营中了。约会的时候,他特别害怕女朋友的父亲会问到他住在哪里。为了逃避这一切...

  • 华尔街的赚钱经 星巴克 从咖啡店到咖啡帝国(1)

    Howard Schultz is not a household name to most North Americans, but those living in urban or suburban communities know his company: the specialty coffee retailer Starbucks. In the span of a decade, Starbucks has grown into the largest coffee roaster...

  • 华尔街的赚钱经 实现梦想 最佳时机就是现在(2)

    Cliff BurgessThe Marathon Man 克里夫伯吉斯马拉松赛场上的老者 In 1993, Cliff Burgess was 55 years old. He was tired of his potbelly and vowed to start walking. Cliff hits the pavement in his suburban Texas town. A walk around the block...

  • 华尔街的赚钱经 实现梦想 最佳时机就是现在(1)

    When surveyed, entrepreneurs say 29 is the ideal age to start a business. The average age that entrepreneurs actually start a business is 35. 调查显示,企业家认为29岁是创业的理想年龄。可实际上,企业家创业的平均年龄是...

  • 华尔街的赚钱经 解密微软CEO巴尔默成功之道

    While Mr. Ballmer, who has been at the helm of Microsoft since 2000, is known for his eccentric personality and episodes of excitable public behavior, 巴尔默先生从2000年开始执掌微软,他的古怪性格和易激动的公众行为是出了名...

  • 华尔街的赚钱经 改善经济状况 从这些做起(8)

    Find happiness in life, not spending 发现生活中的幸福,而不是通过花钱来营造幸福的幻觉 Many times people buy stuff because they think (subconsciously perhaps) that it will bring them happiness. 人们之所以买东西,常常是...

  • 华尔街的赚钱经 改善经济状况 从这些做起(7)

    Try frugal gift-giving 送礼从简 Giving people gifts is one of the most wonderful traditions, as it shows generosity and caring. Until it becomes commercialized. Then it's just really really expensive. Instead, try giving the gift of spending time...

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