No one else thought so, but it turned out we were right. 其他人并不这样想,但事实证明我们做的没错 And as we evolved the Mac, it became very clear that, this was also a way of re-inventing Apple. 在研发Mac的过程中,我越发觉...
So we had a little bit of that problem at apple. 苹果也有这方面的问题 And that problem eventually resulted in the Lisa, which had its moment of brilliance, 这些问题最终导致Lisa电脑失败 in a way it was very far ahead at its timeb...
I finally got fed up and just went outside and found David Kelly design, 把我搞烦了,我找到David Kelly设计公司 I asked him to design me a mouse in 90 days and we had a mouse that we can build for 15 bucks and that was phenomenally reliab...
Sure. You mentioned IBM, when IBM entered the market, was that a daunting thing for you at apple? 的确如此。你提到IBM,IBM进入PC市场是不是对苹果构成了威胁? Oh sure. I mean here was apple, you know a 1 billion dollar company,...
When you have a monopolies market share, the company is not any more successful. 这些已经垄断市场的公司很难靠新产品提高业绩 So the people who can make the company more successful are sales and marketing people. 要想提高业绩还...
But there were two visits you saw and you brought some people back with you, 听说你去参观了两次,第二次你带了些人去 and what happened the next time, they made you cool your heels for a while. 对方是不是让你们坐了冷板凳?...
Central to the development of the personal computers was the pioneering work being done at Xerox Palo Alto Research Center, which Steve first visited in 1979. 1979年乔布斯第一次拜访施乐Palo Alto研究中心, 在PC成形之初,Palo Alto研究...
I learned APL, you know, obviously, is part of the reason why I'm going through life sideways. 我学了APL,很明显它丰富了我的人生 Was it you look back and consider it, enriching experience that taught you to think in a different way, or...
Not rocket science? 不是什么深奥的技术? Its not rocket science. 不是 Now...when you were first coming in contact with these computers and inventing them before the HP1900, 最早接触HP1900时 you do talk about writing programs. 你谈到...
er you know, throughout the years in business, I found something, 在生意场多年,我发现一个现象 which was I always ask why we do things, 我做事前总问为什么 and the answers you inevitably get are oh thats just the way its done, 可...